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How do I run an A/B split?

Easy :)

Under your Guide "Timing" tab, you select "Target Audience" to be 25%, 50%, 75%. This will start the A/B split setup:

  1. You will be prompted for your "Success Metric"
  2. You will be prompted to join an existing split of create a new split.

    • The other part of a new split will be a "Control" (a 'do nothing') - this is your App's normal behaviour as a champion.
    • This "control" is automatically created
    • You can see the performance chart to compare the Guide vs the "Control" under your chosen "Success Metric" in the dashboard.

Want to learn more about A/B testing? Check this blog post.

Last update: 2022-02-14